Lucid CEO admits company lost track of cars and orders
· Automotive & EV · United States
Lucid CEO Silvio Napoli told the company's Q3 earnings call that as recently as this summer the automaker "did not even know where cars were." Buyers placed orders, but Lucid took up to two weeks to locate and deliver a vehicle, and some of those buyers walked away. The admission came from a company still working to scale deliveries of its luxury EVs against mounting losses. It points to logistics and order-management weaknesses at a young manufacturer trying to convert reservations into sales. The immediate effect is a credibility hit with investors and customers, and added pressure on management to fix vehicle tracking and delivery processes.
Why it matters:Delivery execution is becoming as decisive as product for EV startups, and visible operational failures can erode order books and investor patience.
Key points
- The admission was made on Lucid's Q3 earnings call
- Some buyers waited up to two weeks for delivery and walked away
- The problem persisted as recently as this summer
Sources (original reporting)
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