David Protein maker defeats antitrust suit over alt fat EPG

· Agriculture & Food · United States

The maker of David Protein bars has prevailed in an antitrust lawsuit concerning the alternative fat ingredient EPG. Judge Victor Marrero ruled that the protein bars are "reasonably interchangeable with other protein bars," rejecting the claim that laid the basis for the case. The decision lifts a legal cloud over the brand's use of the alt-fat ingredient, which had drawn scrutiny from competitors. The ruling is a notable moment for the market for alternative fats and ingredients used in better-for-you snacks.

Why it matters：The ruling sets a reference point for how courts view ingredient use and product definition in the protein and alternative-fat snack segment, affecting how ingredient makers and brands can market differentiated products.

Key points

  • Judge Victor Marrero dismissed the antitrust claim
  • The ruling describes David bars as interchangeable with other protein bars
  • The suit centered on the alternative fat ingredient EPG

Sources (original reporting)

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