'Hunger Games: Sunrise on the Reaping' Presales Point to $80M+ Opening

· Entertainment · United States

Lionsgate's "The Hunger Games: Sunrise on the Reaping" is tracking toward an opening floor of more than $80 million, with advance ticket sales well ahead of Universal's "Wicked." Presales are also the best Lionsgate has seen for any title since the pandemic. The figures suggest the franchise, revived with a new prequel, remains a major draw for a studio that relies on established intellectual property.

Why it matters：Strong presales for a revived franchise signal that prequel-driven IP extensions can still anchor a studio's release slate, a key question as Lionsgate leans on established brands.

Key points

  • Advance sales are ahead of Universal's "Wicked."
  • Presales are Lionsgate's best post-Covid for any title.

Sources (original reporting)

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