Netflix Hires Former Apple Exec Steve Wilson to Lead Podcast Acquisitions

· Entertainment · United States

Netflix has hired former Apple executive Steve Wilson to lead podcast acquisitions, according to The Hollywood Reporter. The move follows the streaming giant's first big push into podcasts in fall 2025, signaling it intends to build out spoken-audio programming through acquisitions rather than only in-house production. The hire places Netflix in closer competition with audio platforms and podcast networks for rights and talent, and suggests the company sees podcasts as a way to extend engagement beyond video. Details of Wilson's mandate, deal terms and specific acquisition targets were not disclosed in the report.

Why it matters：A major video streamer building a podcast acquisitions function signals growing overlap between video and audio media, pressuring podcast networks and audio platforms for rights and talent.

Key points

  • Steve Wilson previously worked at Apple.
  • The hire follows Netflix's first major podcast push in fall 2025.
  • The role focuses on acquiring podcasts.

Sources (original reporting)

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