Geely's E2 small EV to undercut Renault 5 in Europe at €19,990

· Automotive & EV · China · France

Geely's electric E2, described as the world's top-selling small car in 2025, will start at €19,990 ($23,230) in Europe, undercutting the Renault 5 by more than €6,000. The pricing marks another Chinese entrant in Europe's small EV segment and puts pressure on European mass-market brands. The E2's sales lead in China gives Geely a base to scale into Europe, where price-sensitive buyers are a key battleground. The move adds to a wave of Chinese OEMs expanding in Europe.

Why it matters：Aggressive Chinese pricing in Europe's small-EV segment threatens the profitability of European mass-market models and accelerates the shift of affordable EV production toward Chinese brands.

Key points

  • Geely E2 starts at €19,990 ($23,230) in Europe
  • It undercuts the Renault 5 by more than €6,000
  • Geely says the E2 was the world's top-selling small car in 2025

Sources (original reporting)

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